Marketing Plan: The Significance?
Some app developers till today who are not as familiar with marketing, may ask why spend time on developing a marketing plan. The very thought of creating a plan conjures up ideas that a marketing plan...
View ArticleApp Marketing – The Mechanism
A great marketing plan is your personal roadmap of how you intend to make your app generate a profit once it’s available on the Appstore. An iPhone/iPad marketing plan has some fundamental components...
View ArticleThe App Marketing Pre-Requisites
The biggest challenge faced by most of the app developers is figuring out the best marketing strategy, tools and techniques to successfully sell their iPhone/iPad apps on the Appstore. The app might...
View ArticleApp Promotional Text – Lighten It Up
In this ever busy society, people are reading less when it comes to their communication. Attention spans are short, and with the crush of information thrown at us each day, there is limited time to...
View ArticleThe Android App Demand Generation
Demand generation is a process of delivering your apps’ marketing message to the most receptive audience and getting them to respond by reviewing and/or purchasing your app. Somehow, your app has to...
View ArticleApp Pricing – The Implication
Let us consider that you have just developed an app and you are all set to upload it to the store. The one thing that bothers every developer is the “PRICE†factor. You as a developer keep trying...
View ArticleSEO Campaign – What has online PR got to do with it?
An online press release distribution can have a strong impact on the profit your website is making. Let’s find out how… Press Release provides the opportunity, ability, and functionality to push...
View ArticleAscertaining Online Influencers
What is influence? It can be defined as “implicit or explicit effect of one thing on anotherâ€. What influences people online has changed dramatically in the last few years. The idea that the person...
View ArticleWhat is Digital Marketing Strategy?
Digital marketing strategy builds on and adapts the principles of traditional marketing, using the opportunities and challenges offered by technology and the digital medium.User-centric thinking,...
View ArticleImmediate opening for Sales and/or Marketing manager
Hello Job Seekers, No. of Postings: 4 Location Bangalore Interview Date: July 25th – August 10th. Interview Process: First Round: Analytical Second Round: HR Requirements: 1. Candidate with any...
View ArticleOnline Advertising – An Exploration
Online advertising in simple terms, is promoting service or product on the Internet. Online advertising encompasses adverts on search engine results pages, adverts placed in emails and on social...
View ArticleOnline Advertising – How it Works
Online advertising rapidly followed the developing Internet. As customers are spending more time online, and hours spent on the Internet are eclipsing other media, the medium becomes increasingly...
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